Over the last year, ETA has partnered with the stunning beachside city of Encinitas in San Diego County to produce creative with an ever-lasting community impact. ETA’s work with Encinitas includes the city’s inaugural Annual Report and the 2018 State of the City with Mayor Catherine Blakespear. The Annual Report was shared with all the city’s stakeholders, envisioned to be an engaging and easy-to-read report of the city’s triumphs and challenges of 2017 and a preview of what’s to come in 2018. The State of the City, held in March 2018, welcomed hundreds of community members to listen to the progress the city has made in the last year and the Mayor’s main strategic initiatives for the coming year—ETA conceptualized and brought to life the accompanying visuals and presentation. To further enhance the imagery within these two projects, a customized one-day photoshoot was also exclusively coordinated and art directed by the ETA creative department, capturing the city’s pristine, natural beauty.